Field Directional Drilling is a family-owned civil business that has been working across the Northern Rivers for more than 30 years. Its clients are engineers, project managers, councils and utility providers, so the site needed to show the scale of the business and make the technical services easy to follow.
What we built
- Service pages for directional drilling, vacuum excavation, civil plumbing, earthworks, butt welding and service location
- Custom video backgrounds showing the equipment and crews on real sites
- A project portfolio that clients can scan for relevant experience
- An FAQ covering residential jobs, council permits and locating underground services
- The office phone number in the header on every page
Why it's built this way
Video shows the scale. A civil client wants to know a contractor has the gear and the people for the job. A few seconds of real machinery on real sites says that faster than a list of equipment.
Each service stands on its own. Someone looking for vacuum excavation isn't necessarily after directional drilling. Separate pages let each service be explained properly and found on its own search.
Written for the people who sign off. The copy is plain and specific, without marketing gloss. Engineers and project managers want facts they can take to a meeting.
